Stuff to Learn

First Noble Truth
In this section you will learn the truth about ingredients in your favorite beauty products and how you as a consumer can protect yourself against the manipulations of the beauty industry.

How to Make a Total Beauty Transformation in 7 Days

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Have you ever heard the word “neuroplasticity”? It’s the term brain scientists use to describe how our neural networks and the connections in our brains physically change in response to new information. As you’re reading this now, the structure of your brain is literally taking on a new shape. What this means is that you […]

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Day 3 – take up drinking

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There’s a final component to add to your new outlook about what you put in your body. I am going to deal with what you choose to drink separately from what you choose to eat just to show you how detrimental your drinking choices are to your overall health and beauty. The Source of Life If you don’t already, […]

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Lather Up…Or Don’t

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Since you use soap in the shower on a daily basis, it’s smart to check the ingredients of your favorite soap brand before rubbing it all over every square inch of your skin. When you read through the list, be on the lookout for these red flags… 1. If you see the word fragrance, it’s […]

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The Great Sun Debate

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Summer is here and the Internet is drowning in articles about sun exposure and sunscreen…writers warning of the evils of the sun and the necessity of sunscreen all packaged in skin cancer statistics and delivered with a bow.  If you’re as sick of it as I am, there’s good news: Much of what they say […]

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The Acne Drug

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A Beauty Guru reader recently sent me an email in which she mentioned that her dermatologist had just prescribed her a generic brand of Accutane. Her email made me want to share a little bit about what Accutane (and its generic versions) do to the body. Roche Holding AG, the manufacturer of Accutane, has been […]

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The Dermatologist’s Protocol

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So you’re having some  breakouts and you realize Proactiv isn’t going to cut it. What do you do? You schedule an appointment with a dermatologist, right? Well, I’m going to suggest you cancel that appointment. And here’s why… About 85 percent of Americans have trouble with acne at some point in their life, and most […]

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Organic Beauty

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If you haven’t stopped by the Organic Consumers Association (OCA) lately to read about their Coming Clean Campaign, you should. Why? Because they’ve been working tirelessly to clean up the “organic” cosmetics industry since 2004 and they’re finally starting to make some real headway. Due to poor labeling standards, many beauty products that claim to be […]

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Eat Your Lipstick

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It’s been said that the average woman ingests four to nine pounds of lipstick in her lifetime. Just pay attention to how many times you taste what’s on your lips in one 24-hour period and you’ll realize that those numbers may actually be accurate. So what exactly are you ingesting when you accidentally eat your […]

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What’s in a Fragrance?

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When you read the ingredients on the back of a beauty product, you’re likely to come across one simple word: Fragrance. Sounds harmless enough. But what you should be asking yourself is: What’s in a “fragrance?” Because the answer, more often than not, inclues phthalates. Phthalates are chemicals that disrupt hormones and are known to […]

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Product Safety 101

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As you already probably know, many ingredients used in beauty products are questionable at best and downright dangerous at worst. Since 1938 the FDA has only banned 10 of 12,000 synthetic ingredients used to make personal care items. (In sharp contrast, the Cosmetics Directive in the EU has banned 1,100 compounds suspected of causing cancer, […]

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